Transform hair...
Let your color speak to the new Wella Professionals Color Fresh Masks.
Color treatment masks to maintain or transform your color in the salon and at home.
They have a composition with specially selected direct dyes for a professional finish, whether you want to revive natural colors or express yourself with vivid statement colors.
- NO ANIMAL ORIGINAL INGREDIENTS
- WITHOUT silicones
- Designed for weekly use, with visible results in 10 minutes.
- With ARGAN OIL.
MASK WITH SEMI-PERMANENT COLOR;
We know this sounds good to be true, but Wella Professionals's new Color Fresh Mask makes it possible - and you can do it yourself at home.
Both moisturizing and nourishing, this treatment is much more than a mask.
In just 10 minutes, it can enhance your professional color or give a playful look to your hair color by locking the color while providing proper hydration.
Do you want to try it?
Scroll down for everything you need to know about the NEW Color Fresh Mask.
WHAT IS A COLOR FRESH MASK?
Color Fresh Mask is the perfect combination of temporary color and full care.
A treatment that rejuvenates hair color, while keeping it silky-soft and hydrated.
If you are looking for a way to enhance your color between professional hairdressing appointments, this option is what you are dreaming of.
HOW STRONG WILL THE COLOR BE?
As with all hair colors - temporary or not - this perfect result depends on the color of your base, as well as the condition and porosity of your hair.
Hair that is more porous is more absorbent (the mask), which means that the color is likely to be more noticeable and, in some cases, will last longer.
The color fresh mask also shows a more radiant effect on hair that is naturally blonde or has been opened.
See this example of CHOCLOLATE applied in different basic shades.
Read why you will love it ....
1. Offers a shiny finish to the hair color
This feeling of shine that your hair has when you leave the hair salon, you can get it with the Color Fresh mask as it creates a similar effect, helping to maintain the shine of the color in your hair.
2. Fades to the same tone
Unlike other temporary and semi-permanent colors, the Color Fresh mask fades to the same tone, which means that the shade you choose will maintain the same color direction as it gradually fades.
It just makes the color softer over time.
Plus, because it's so hair friendly, you can use it every week.
We recommend that you add it to your weekly grooming routine for a quick refresh.
3. Takes care of the hair
Color Fresh Mask is a silicone-free formula consisting of a cocktail of rich moisturizers, argan oil and avocado oil.
Color Fresh Mask also reduces the rate of hair breakage during the hairstyle.
In addition, it is free of ingredients of animal origin.
4. It is quick and easy to use
APPLICATION
The steps you need to follow are:
1. Shampoo and dry hair towel
Bathe with shampoo and then wipe your hair with a dry towel.
So far, so easy, right?
2. Use protective gloves and put a towel on your shoulders
We suggest using an old-fashioned towel or even a t-shirt - you do not mind getting dirty with paint.
Offering visible results in just 10 minutes, the Color Fresh Mask is extremely fast, with a creamy consistency that makes application easy.
3. Generously apply your favorite fresh color mask
Smooth the hair in sections and then use a wide toothed comb to distribute the mask evenly.
Then leave it on for 10 minutes.
If the hair is long, you could pick it up at the top of your head while you wait.
4. Rinse well, styling and you are ready
Avoid using conditioner - the mask is all you need.
It will leave the hair scales closed, and the hair smooth and extremely hydrated.